Male grooming

Stubble. It’s the stuff you always need to shave off in the morning, right? Wrong. Not if you want the sexiest, most popular facial hairstyle of the moment. Grow yours out a little, trim it, shave the edges to create a defined shape, and there you have it: an easy-to-wear, hugely attractive style that masters that delicate balancing act between clean-shaven camaraderie and bearded brotherhood.

There’s no part of the male body that causes females to recoil more strongly than hairy backs and shoulders. Basically, you need to wave goodbye to your unwanted growth before your girlfriend does.

Over the past few years, body grooming has gone from unknown to huge. The male chest is being trimmed, shaved, oiled and presented for public viewing everywhere from MTV to your local swimming pool. Guys’ armpit hair is shorter. Body hair on the back and shoulders is becoming an endangered species. Get with the trend.

The effect that stubble has on others – especially women – is phenomenal. It truly is a case of ‘less is more’: research proves that men with light stubble are viewed as much more attractive than their clean-shaven or bearded peers.*