Accelerate! journey continues

In 2011 we set out on our Accelerate! journey of change and performance improvement. Designed to transform Philips into an agile and entrepreneurial company, Accelerate! is all about delivering meaningful innovation to our customers in local markets – and doing so in a fast and efficient way.


The program has three main thrusts:

  • transform to address underperformance
  • expand global leadership positions
  • initiate new growth engines


We are now in the sixth year of this transformation process, and our Roadmap to Win is clearly defined:

Accelerate! journey continues
Philips Capital Markets Day 2016 - Extract of presentation of Frans van Houten, CEO