Will AI revolutionize the next wave of personalized health?

More and more these insights will be predictive, enabling people to take pro-active steps in optimizing the environment and the health of themselves and their loved-ones.

Looking to the future

The annual IFA Consumer Electronics show in Berlin gives us at Philips the opportunity not only to showcase our many Personal Health innovations – we are launching several key products again this year - but also to demonstrate how we intend to play our part in shaping the technology of tomorrow.

Take the electric toothbrush. Our new Philips Sonicare DiamondClean Smart brush is set to help shape the future of oral healthcare as we know it by delivering high performance brushing and personalized coaching from smart sensor technology. A bit like an autonomous car, the brush knows where it is inside your mouth and can interpret your brushing behaviors, pressure applied, spots that are typically overlooked and provide insights that help you brush better. 

In the future, we will look to AI technology to give predictive insights based on historic and current data – taking an already extremely sophisticated device to a whole new level. The benefits for consumers of this revolution in personalized care are boundless. Predictive analytics will increasingly enable consumers to manage their quality of life, mapping both their personal health and clinical history against anonymized correlations and patterns of patient information. Consumers (as well as their GPs and specialists) will be closely and remotely monitoring their health. 

AI will be able to predict when we may get sick, remotely alert our GP when a medical intervention is required and, even better, may be able to help prevent some health issues in the first place – oftentimes in a completely natural, non-intrusive way, just as it is quietly ‘helping’ us with our shopping!

Moving from devices to platforms

As Philips we are already on our way, shifting our focus from the devices themselves to the platforms and all-round solutions which open new possibilities to improve people’s daily lives.

This is the case with the oral care platform behind our Sonicare portfolio of products. The Philips Sonicare app is in effect a ‘virtual hub’ for personal oral healthcare, enabling users to manage their brushing and breath quality on a daily basis, share results with their dental practitioners, and have personalized guidance and advice at their fingertips.

Similarly, Philips Care Orchestrator, our patient management solution for people living at home with chronic sleep and respiratory conditions is another example of how Philips is pushing the boundaries of digital health. Powered by Philips Healthsuite digital platform, Care Orchestrator unites patients, homecare providers, physicians and insurance companies within a single, cloud-based platform, allowing care teams to provide personalized support, coaching and education to their patients at home. Care Orchestrator turns raw data into actionable information and delivers it directly to care teams so everyone can work together to make fast, informed clinical decisions.

The aim with all of these technologies is to create truly adaptive environments, but which help people feel in control of their own health and care situation.