Over the last decade, consumers have embraced technology in certain aspects of their health, first with online searches and more recently with wearables like smart watches and heart rate monitors.
If we’re honest though, this isn’t really enough. We still don’t exercise enough, eat healthily, or get adequate sleep and as such, obesity and lifestyle diseases like diabetes have become global epidemics.
In many cases, we know that we should take better care of ourselves, but we feel we don’t have enough time to, or perhaps it feels a bit abstract – something we read about but all-too-often isn’t part of our everyday lives.
Luckily, AR can overcome both these stumbling blocks by getting more useful information to us more quickly and more directly – we won’t have to look something up or even look at a screen, it’ll just be there, integrated into our lives.
Think Pokémon Go but for health; where the world around you becomes your doctor and your lifestyle guru, helping with big decisions like ‘Should I have the surgery the doctor is recommending?’ by providing real-time ‘translations’ of technical terms into layman’s terms, or with smaller ones like ‘Should I take the stairs or the elevator…?’ by showing the immediate benefits of option one.