masthead RSNA 2021 backgrounder

Nov 28, 2021

Philips unveils new solutions at RSNA 2021

Estimated reading time: 3-5 minutes

Philips will present both an in-person and virtual immersive experience for RSNA attendees, to participate in live and on-demand sessions and tours of the Philips booth (#6730) from November 28 through December 2. Attendees can explore the booth, or access the live 3D environment to experience in-depth solution demos of the latest breakthrough innovations from Philips. Front and center for Philips at the Radiological Society of North America (RSNA) virtual Annual Meeting this year is the company’s portfolio of vendor-neutral radiology workflow solutions and enterprise-scalable smart connected imaging systems, helping to increase diagnostic confidence and efficiency. During the event, Philips will showcase its newest portfolio of end-to-end radiology solutions, allowing clinicians to confidently offer early and definitive precision diagnosis and minimally invasive treatment while managing complex operational challenges.

Engaging patients with personalized tools to inform and comfort them throughout the care journey

Philips continues to demonstrate its ongoing leadership in patient management and engagement with solutions that are fully integrated into its suite of smart connected imaging systems. Featured solutions include Philips Patient Navigation Manager, seeing growth and momentum since first introduced at RSNA a year ago. This SMS-based navigation and automated outreach program was used at Boston Medical Center to engage nearly 300,000 patients across 33 ambulatory departments over the past two years, with the result of reducing no-show rates by 19%, decreasing late cancellations by 14%, and helping drive a rise in patient satisfaction scores to 4.4 out of 5 [1]. New for RSNA 2021, Philips’ Pediatric Coaching Solution uses gamification and ‘buddy system’ techniques to prepare children and their parents ahead of and during their MRI procedure to significantly enhance the patient experience. Pediatric Coaching is the latest initiative launched within the Philips Ambient Experience portfolio, featuring a wide range of dedicated solutions to help enhance the experience of patient and staff.

Supporting technologists with smart systems and smart workflows

Philips’ intuitive, AI-driven smart workflow solutions are designed to empower radiology technologists at the point of image acquisition for more confident, efficient, patient-centered care. In addition to the new AI-enhanced innovations across MR, CT, and image-guided therapy, AI-enabled smart workflows debuting at RSNA also include Philips Radiology Smart Assistant, designed to help radiographers improve chest X-ray acquisition accuracy with constant quality analysis and feedback. Studies with upright chest X-rays have shown that Smart Assistant’s immediate feedback served to improve the positioning and collimation by close to 30% and, through better collimation, reduce the area of unnecessary patient exposure to radiation by 34% [2].

Supporting radiologists with integrated, AI-driven enterprise scalable platforms for smart reading and reporting

Philips Clinical Workflow Management solution brings together worklist management (Workflow Orchestrator), advanced visualization (IntelliSpace Portal), clinical collaboration tools, and Interactive Multimedia Reporting into one streamlined workspace. Leveraging the Philips solution, Campus Bio-Medico University Hospital, in Rome, Italy, reported a 50% improvement in radiologist productivity with a 40% reduction in average reporting time and a 92% reduction in customer complaints [3].

Enabling administrators with tools and data insights for continuous performance improvement

Today, radiology administrators must improve workflow and efficiency across multiple hospital locations, while maintaining high privacy and security. Philips PerformanceBridge operational informatics platform is delivering results for health systems, reducing scan times while increasing volume and streamlining operations. Boston Medical Center, which conducts more than 600 studies per week on three MR systems, implemented Philips PerformanceBridge Protocol Manager to optimize and standardize its MR protocols, with the goal of reducing exam times. Analysis of brain and spine exams showed use of Protocol Manager led to a decrease in exam time, increased volume and increased revenue [4].


For more information on Philips’ newest portfolio of radiology workflow solutions and smart connected imaging systems to increase efficiency and diagnostic confidence in precision care and treatment, visit and follow @PhilipsLiveFrom for updates throughout RSNA.


[1] Results are specific to the institution where they are obtained and may not refect the results achieveable at other institutions. Numbers reported are self reported from Boston Medical Center.
[2] Clinical Whitepaper: Gossmann et al.,“Impact of AI-based Instant Image Quality Feedback for Chest Radiograms for the Clinical Routine”, Institute for Diagnostic and Interventional Radiology, Kliniken der Stadt Koeln, Germany & Philips Medical Systems DMC GmbH, Hamburg, Germany.
[3] Estimates based on analysis conducted by Campus Bio-Medico University Hospital, Rome, Italy, following implementation of the Interactive Multimedia Reporting solution together with Philips Workflow Orchestrator, October 2021. Results from case studies are not predictive of results in other cases. Results in other cases may vary.
[4] Since installing Protocol Manager, MR volume at BMC increased by 3 studies per day, with MR brain studies shortened by 10 minutes, which translates overall to an additional USD 324,000 per year. Increase in volume can also be attributed to a schedule change that resulted in more efficient scheduling of MR patients requiring anesthesia.

About Royal Philips

Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people's health and well-being, and enabling better outcomes across the health continuum – from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips generated 2020 sales of EUR 17.3 billion and employs approximately 78,000 employees with sales and services in more than 100 countries. News about Philips can be found at

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Kathy O'Reilly

Kathy O'Reilly

Philips Global Press Office

Tel.: +1 978-221-8919

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