Performance- and access-based models allow our customers to access products as a service. Our Lumify with Reacts portable ultrasound service is a good example. Under this flexible subscription service, users can have access to transducers, an app and online ecosystem. The subscription service reduces upfront costs and improves patient access to innovative care.
Another example is our Lumea Select Try & Buy model. Philips retains ownership of the Lumea Prestige IPL hair removal product throughout its lifespan. After use, it is returned to be processed for further use.